Energy-saving tree brand to seize the highest point in the lighting market (Figure)
The brands in the domestic lighting market are mixed, and some small brands only pay attention to the immediate interests, and become the OEM or even the smaller version of foreign products. How do domestic brands innovate independently and rise up in China's well-known national brands with world influence? This is also a major issue in the lighting industry.
Green lighting and national brands have become the highest voice in the domestic lighting market
Green lighting, rapid development, sales value, sales, and progress
Last year, the development of the lighting electrical industry was still very rapid. From the overall situation of the industry, the lighting electrical industry has actually exceeded 10,000, and the sales value of the lighting industry has exceeded 200 billion yuan. China’s export earnings have exceeded 10 million US dollars, so the lighting industry is still developing very rapidly.
In 2008, the environmental protection Olympics and the green Olympics were advocated, and the lighting industry was no exception. Energy-efficient and environmental protection was also the theme advocated by the lighting industry in 2008. With the advent of the Olympics, the demand for energy-saving lamps has increased significantly, and the performance of listed companies has steadily increased. With the rapid development of China's economy, it has undoubtedly provided a huge business opportunity for the lighting industry. Although there are many domestic lighting industry manufacturers, as the country pays more and more attention to the field of energy conservation and environmental protection, it will gradually phase out incandescent lamps. Therefore, the concentration of the industry in the future will definitely increase. This will be the development of related listed companies. A long-term good news.
Energy saving and emission reduction will surely become the highest point in the future lighting industry to seize the market
At present, China is one of the countries with the fastest growth in global economic development and one of the most dynamic countries. Its rapid growth will inevitably lead to the vigorous development of China's lighting industry. It can be foreseen in the macro environment of national energy conservation and consumption reduction. In 2008, when the Green Olympics was opening, energy-saving and emission-reducing light source products will surely become one of the products with the most market potential.
Wang Jinwei, chairman of the China Lighting Association, believes that we are facing an important issue of saving energy and protecting the environment. Our country has already raised this to a very high level. The State Council has proposed to strengthen energy conservation and emission reduction since last November. So took a series of measures. For the lighting industry, the task is also very important. In the future, the power resource itself is a very important energy component, and the proportion of the lighting industry in consumption is also very large.
Overall, the overall lighting consumption accounts for about 30% of the country's total, which is equivalent to a figure of 300 billion degrees in the lighting industry a year. Under such an environment, how to better implement energy conservation and emission reduction, so our country attaches special importance to further promoting the development of green lighting in the field of lighting.
Lighting products are not good, lighting industry, shuffle, when to wait
In recent years, the domestic lighting industry has developed rapidly and the competition has intensified. Internationally renowned brands are also accelerating the pace of independent innovation. Although domestic enterprises have made breakthroughs in technology research and development, they still have a certain distance from international famous brands.
Wang Jinwei, chairman of the China Lighting Association, said: The lighting industry should vigorously promote and promote more efficient and energy-saving electrical lighting products, and improve the equipment utilization efficiency of the lighting appliances themselves. At present, the lighting industry is also in a stage of transformation, we must eliminate backward ones. Electrical lighting products must vigorously promote high-efficiency and energy-saving products. This is also an important part of the industry transformation, but the product itself has such a problem. So recently, in this respect, everyone also saw that the State Council spent 50 million yuan this year to prepare for the promotion of high-efficiency energy-saving lamps, starting with fluorescent lamps, and now it is already working on this aspect.
Industry calls for the rise of independent innovation national brands
According to industry experts, until now, China's many lighting products are a big country in the world of lighting electrical production, but most of our products are OEM to foreign companies, so how can we really play our national brand, This is also a major issue currently in our lighting industry, so the lighting industry should make its due contribution to the promotion of energy saving and emission reduction in our country.
Wu Changjiang, president of NVC Lighting, said: Many domestic lighting companies are still at a relatively low level, in an environment of processing foundry. Why is this? First, the lighting industry lacks its own brand. Objectively speaking, including our NVC, we are also a decade of history, and there are some companies that have been for more than 20 years, but they have not promoted their own brands. This piece, we do not pay attention to brand building, this is where our Chinese companies suffer. Secondly, we lack core technology and lack the ability of independent innovation. We believe that as long as national brands can independently innovate, the lighting industry will no longer be a scaled-down version of foreign products.
Invitation: 2010 Shanghai World Expo Lighting Seminar Group Participation [Aladdin Lighting Network Activities: Olympic Lighting Forum] [Aladdin Lighting Network Activities: 08LED Lighting Forum] [Aladdin Lighting Network Concerns: German Lighting Exhibition] [Aladdin Lighting Network Concern: Guangzhou International Lighting Exhibition]
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