Large-size color TV sales continue to grow
In 2013, the traditional chain stores in Spring Festival ushered in the "warmth." China National Grid Reporter learned from Beijing Gome that Gome's sales during the Spring Festival holiday will increase by 48% compared with last year's Spring Festival, in which large-size TV sets will become sales highlights. Sales of color TVs over 50 inches accounted for more than 60% of color TVs, and sales of smart TVs also increased by more than two times. In addition, Apple products, especially MiniIPAD and Samsung Noto2 and other star products are highly favored by consumers.
Affected by concerns about air quality, many consumers choose to purchase air purification products during the Spring Festival holiday this year, and air purification products with prices between RMB 2,000 and RMB 4,000 are the most popular among consumers.
In terms of student products, sales of learning machines have also been more than three times normal. The promotion of SLR cameras and lens sales also reflects some major friends who have taken advantage of the consumption trend of the Spring Festival.
According to data from the Beijing Municipal Commission of Tourism, during the Spring Festival, consumer electronics, lifestyle appliances, and smart TVs became hot sellers for home appliance stores during the Spring Festival. Dazhong, Gome, and Suning achieved total sales of 250 million yuan.
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