LED lamps gradually develop Philips lighting transformation

With the gradual development of LED lighting fixtures, LED lighting has gradually replaced some traditional light source products in public lighting such as lighting engineering auxiliary lighting. In 2009, LED began to enter the main lighting in developed countries. In the commercial applications where electricity costs are high and usage time is long, LED lamps have quickly become the new darling of the market. As the use of LED lighting, LED market development in several stages.

The first stage, LED lamps utility model stage.

On the basis of the previous stage, the market has a certain recognition and acceptance of LED lighting products. LED lighting environmental protection, small size, high reliability and other characteristics gradually emerged. A series of products that are completely different from traditional light source applications will be developed. The lighting industry will have a bigger and broader development space. The light source is no longer merely used for illumination. Its change makes it more appropriate for people's work life. Each manufacturer fights for design and application advantages.

The second stage, LED lighting intelligent control stage.

With the development of new technologies such as the Internet of Things, LED, as a semiconductor industry, will also take this high-speed train and display its high controllability. From home to office buildings, from roads to tunnels, from cars to walks, from auxiliary lighting to main lighting, LED lighting systems with intelligent controls will bring higher levels of service to humans. The LED lighting industry will also go from making products to designing products to providing overall solutions.

In the third stage, LED lamps replace the acceptance stage.

This stage refers to the LED lamps in the early stages of development, mainly reflecting its high luminous efficiency (low energy consumption), long life characteristics. Because of the high selling price, this is mainly the market for commercial lighting at this stage. The customer has a process of acceptance. The first is the transition and acceptance of usage habits and appearance. Under the same usage conditions as traditional light sources, the LED lighting has the characteristics of saving electricity, longevity, etc., which makes the market easily accept its relatively high price. Especially in commercial applications. All manufacturers fight is the quality and price advantage.

After undergoing the biggest loss in 2011, Philips did not see the dawn of transformation in the global strategic transition period. Now, the Dutch electronics giant has focused more on China.

At present, Philips' main business can be divided into three segments: healthcare, lighting and small household appliances. As a lighting business focused on transformation, Philips Lighting announced today that it will launch a full range of LED lighting solutions in China: including the name “Jin Cui” ( PureDetail's commercial lighting solutions, PowerBalance office lighting solutions, and landscapes, roads, shopping malls and a total of 5 programs.

Liang Hanfeng, president of Philips Lighting in Greater China, said that the company will focus on the theme of “a vision that has never been seen before” to provide Chinese local users with more meaningful solutions.

In recent years, commercial lighting is ushering in a huge shift from traditional lighting to LED lighting. LED lighting has included multiple processes from diode technology to packaging to applications. Small and medium-sized companies are still unable to interact with GE, Siemens, and others in this battlefield. The giants like Philips countered this, which also gave the above companies more opportunities for international expansion.

According to the data, Philips' 2011 annual revenue was 22.579 billion euros, which was a year-on-year increase of 1.3%, and it was still a loss of 1.291 billion euros after the television business was stripped. However, thanks to the rapid growth of China's economy, Philips China still maintains a growth rate of nearly 20%. Whether or not it can rely on the first step in its lighting business transformation, Philips China remains to be tested in the market.